Gotrucki

Every day, thousands of truck drivers are forced to stop mid-journey when they reach their maximum driving time. These stops often leave them stranded in remote areas, vulnerable to theft, or forced to sleep in their cabs, all while costing companies a fortune. With this in mind, Álvaro and Héctor created Gotrucki, an innovative solution. Using their technology, they connect drivers who have run out of hours with relief drivers who take over the wheel, allowing the journey to continue to a safer, more suitable destination.

The Go trucki team was preparing to apply to an accelerator to boost their project and attract investors. They asked us to help them communicate the project's key points in a highly visual, clear, and consistent way across all their materials, ensuring they could open as many doors as possible.